Friday, July 26, 2013
Wednesday, July 24, 2013
Saturday, July 20, 2013
"We have a choice: we can either leave the brand-building process to chance, hoping that people will understand the message we express, or we can take charge and consciously craft the message we want to send. Either we choose to develop our own brand, or our brand is developed for us." Stand Out (pg. 33)
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Friday, July 19, 2013
Tuesday, July 16, 2013
Nancy Parsons Wants to
- Leadership Character Assessment: measures a leader’s traits, character strengths, and weaknesses; determines which positions one is best qualified to fill.
- Risk assessment; measures one’s ineffective coping strategies.
- Drivers and Rewards: determines one's motivation, what one finds exciting and interesting, and what one doesn’t like, or finds distasteful.